Sogroya: NovoMedLink Site
Sogroya is a growth hormone treatment for people whose bodies don’t produce enough growth hormones on their own. What makes Sogroya unique is that it is not an every day medication.
My Role
UX designer: discovery, design, user flow.
Creating the calculator
This project’s goal was to create a patient specific calculator to determine the dosage and frequency needed for each person. The challenges our team faced were centered around the fact that we were using a templated system for design on this site. So anything we created would have to work inside this system. But guardrails aren’t always a bad thing!
Branding proved to be the key for success
Because we were limited due to the system that was already in place, it was important for our team to use any and every opportunity for unique engagement, aka BRANDING.
